Aubrey Johnson

Digital Marketing Specialist

Local Expertise Within Reach

Aubrey has been a driving force behind LandGuys’ digital presence since 2022. As the company’s Digital Marketing Specialist, she manages all major social media platforms, develops creative content strategies, and supports brokers in strengthening their personal brands to expand their reach.

Her connection to the land and real estate world runs deep. Through her fiancé, Jesse Stay—now a licensed LandGuys agent in three states—and his father, top-producing broker Toby Stay, Aubrey has had a front-row seat to the family’s legacy in land stewardship and real estate. She has played a hands-on role in helping grow the LandGuys brand alongside them, combining digital innovation with the company’s strong Midwestern roots.

Outside of work, Aubrey is always exploring new creative outlets and finding inspiration. Whether she’s traveling, spending time with her sister and niece, or enjoying the outdoors with her dog, she brings the same energy and creativity that drive LandGuys’ digital growth.

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The LandGuys 2025 Awards Banquet was more than a celebration. It was a moment to pause after a year that demanded everything from our team, and to reflect on the people, the properties, and the stories that brought us to this point. In 2025, the work wasn’t just busy. It was meaningful. The kind of year that reminds you this business is not about transactions. It’s about responsibility, trust, and helping landowners navigate decisions that can carry weight for generations. This year, our team traveled to Key Largo, Florida, not to put on a show, but to recognize the standard that defines LandGuys. LandGuys 2025 Awards Banquet in Key Largo There’s a version of real estate that looks polished and fast. But rural real estate is different. Whether it’s a farm, recreational tract, or a country home on acreage, these decisions are personal. Sometimes they’re exciting. Sometimes they’re emotional. And sometimes they’re complicated in ways people do not see from the outside. For many sellers, it isn’t just about acreage or price. It may involve a family home, a build site, legacy ground, timing, tax pressure, or the reality that a chapter is closing. At LandGuys, we understand that, and we approach every deal with a responsibility that goes beyond the listing. Key Largo gave us a chance to celebrate the wins, but also to recognize what those wins truly represent. What We’re Really Celebrating The awards are not just about production. They represent a year of effort, relationships, and follow-through. The work happens long before a closing. The stories behind the numbers A lot of what made 2025 worth celebrating will never show up in a statistic. Those moments live in the details: conversations that begin with uncertainty and end with clarity, families who go from overwhelmed to supported, and landowners realizing they don’t have to carry the weight of the decision alone. That’s what we’re really celebrating. The LandGuys Standard LandGuys is built on more than marketing. We’re built on people who know land, respect land, and live the rural lifestyle. Our brokers bring firsthand experience into every property they represent, but what truly sets this team apart is the standard. We believe in: honest guidance clear communication strong preparation and working hard even when no one is watching Because land is personal, and selling it should be too. Broker of the Year: Toby Stay One of the highlights of the LandGuys 2025 Awards Banquet was recognizing Toby Stay as Broker of the Year. In 2025, Toby alone closed: $112 million in total sale volume ($112M) 8,175 acres sold Compared to 2024, the scale and impact of the land Toby represented increased by 124% The numbers are impressive, but they’re not the full story. Toby’s work ethic, attention to detail, and commitment to serving clients the right way is what truly defines his success. He sets a standard that reflects what LandGuys is all about: responsibility, consistency, and respect for the story behind every acre. Congratulations, Toby. You earned it. LandGuys 2025 Results We don’t share numbers as a flex. We share them because they represent trust. In 2025, LandGuys closed: 24,016 acres sold $310 million in total sale volume ($310M) 373 deals closed Those results represent landowners trusting us with something personal and meaningful. They represent buyers stepping into new chapters. They represent countless hours behind the scenes from a team that refuses to be average. And we’re grateful for every bit of it. Carrying the Momentum into 2026 Ultimately, Key Largo was a moment to celebrate, but it also reinforced what we already know: LandGuys is built for the long run. We’re walking into 2026 with momentum, but more importantly, with purpose. We’re committed to continuing to raise the bar in how we represent land, how we tell each story, and how we show up for clients throughout every step of the process. Because Every Property Tells a Story™. And it’s an honor when someone trusts us to help tell theirs.
Meet Zach Miller, Iowa LandGuys Agent | HELPING TELL YOUR LAND’S STORY Iowa Land & Recreational Property Specialist Zach Miller is an experienced Iowa land agent who helps buyers and sellers across Guthrie, Dallas, Adair, and Madison Counties navigate recreational and farm land with confidence. His background in hunting, land management, and habitat improvement gives clients a clear advantage when evaluating rural property in Iowa. That foundation led to more than 12 years as a professional whitetail and turkey hunting guide, where Zach gained hands-on experience in recreational property setup, habitat improvement, and land management. Working closely with landowners taught him how thoughtful decisions impact wildlife movement, long-term value, and overall land performance. In 2016, Zach moved to Iowa to pursue a career in the outdoor industry. As a videographer and photographer for leading outdoor brands, he spent years traveling the state and working alongside landowners to showcase and improve properties designed for wildlife, recreation, and long-term enjoyment. In 2025, Zach earned his Iowa real estate license with a clear goal. To help clients invest in land that reflects their passions and creates lasting legacies. Areas Zach Serves in Iowa Zach specializes in recreational and farm property sales across:Guthrie CountyDallas CountyAdair CountyMadison County Zach’s Areas of Specialty • Recreational land and hunting property sales• Farm and rural property transactions• Habitat improvement and land setup• Property evaluation from a hunter’s perspective• Helping clients build long-term outdoor legacies Every Property Tells a Story™Let LandGuys Tell Yours. Learn more about Zach Miller and available Iowa land listings:LandGuys WebsiteConnect And Keep Up With Zach's Listings here.Zach Miller on Facebook
Whitetail Habitat Improvement Case Study: From Cattle Pasture to Whitetail Destination Featured in Buckmasters Magazine | Tony Smotherman, LandGuys Land Agent and Outdoor Industry Professional Some properties are full of potential. Others need someone willing to roll up their sleeves and uncover it. From Cattle Pasture to Whitetail Destination When Tony Smotherman purchased his hunting property, it was a former cattle ranch with no whitetail habitat improvement work to speak of. There were no food plots in place, no managed cover, and nothing designed to make deer stay on the property. Just raw ground and opportunity. By the summer of 2024, Tony got to work. Long days. Modest equipment. Clear goals. By Fall, bucks were coming from every direction, including one that would later measure 190+ inches. That transformation and harvest earned national attention and was featured in Buckmasters Magazine, highlighting not only the deer, but the process behind building a high-quality whitetail property from the ground up. Dedication Beats Horsepower One of the biggest misconceptions in whitetail habitat improvement is that success requires expensive equipment or massive acreage. From Tony’s experience across multiple properties, that simply isn’t the case. On other projects, he has proven that meaningful improvements can be made with modest tools and a strong work ethic. A small tractor and basic tillage equipment, sourced affordably, were enough to establish productive food plots and change how deer used the land. The takeaway is simple. Results come from planning, effort, and consistency, not equipment size. You do not need big equipment to make meaningful habitat improvements. You need a plan, patience, and commitment. Start With the Missing Links Whether a property is 17 acres or 170 acres, destination whitetail ground shares the same foundation. According to Tony, every great deer property must offer three things: Cover Food Water Every destination whitetail property requires three things: cover, food, and water. Miss one, and your hunting land becomes a pass-through instead of a destination. Deer were already traveling through the land. The goal was to give them a reason to stay. Cover takes time. Bedding areas, hinge cuts, switchgrass, and thermal cover may take multiple seasons to fully mature. Food is faster, especially when existing openings are utilized strategically. Water is often the quickest improvement and delivers near-instant results. Even on properties with creeks or streams, adding a still-water source can dramatically increase daylight deer activity. Where Still Water Changes Everything One of the most impactful improvements Tony made was adding still-water sources, even on land that already had natural moving water nearby. While streams and creeks may seem sufficient, Tony has consistently found that deer prefer still water. Moving water limits a deer’s ability to fully use its senses. Sound, scent, and visibility are all compromised when drinking from a flowing source. Still water allows deer to pause, observe, and drink with confidence. On this property, adding a simple water hole created an immediate shift in deer movement. Activity increased quickly, with deer traveling from neighboring properties specifically to access the new water source. The response reinforced something Tony learned years earlier and has continued to see proven on multiple properties. Still water does more than hydrate deer. It creates predictable movement, staging areas, and daylight opportunities that moving water often does not. For landowners focused on improving how deer use their property, adding a still-water source can be one of the fastest, lowest-cost improvements with the highest return. Realistic Goals Create Long-Term Success One of the most important lessons from this project is managing expectations. You cannot do everything in year one. You should not try to. Tony approached the property with a long-term vision, prioritizing the highest-impact projects first. Food plots where deer already traveled. Water sources placed where they could influence movement. Cover projects that would mature over time. This mindset applies whether you are improving land for hunting, recreation, or long-term value. It also applies on small acreage just as much as it does on larger hunting properties. Small Equipment, Big Results Lack of equipment should never stop a landowner from improving their hunting property. If owning equipment is not an option, renting a mini-excavator for a day can allow a landowner to dig multiple water holes for a few hundred dollars. For food plots, even basic hand tools can be effective on smaller acreage. Disciplined effort often matters more than budget. Manipulating Deer Movement Matters Once food, water, and cover are established, the next step is control. Logs, brush, screening cover, and planned access routes help dictate how deer enter and exit food plots. This creates predictable movement and higher-percentage opportunities without increasing pressure. You can have everything deer need, but without intentional design, you miss the full potential. Pressure Is the Silent Killer Mature bucks tolerate very little intrusion. Sanctuaries matter. Limited access matters. Discipline matters. Tony designated areas of the property that would be left alone outside of spring work. As deer learned those areas were safe, daylight activity increased dramatically. Pressure is the fastest way to ruin a good whitetail property. This principle holds true on any hunting land, regardless of size. Bonus Insight: Easy Fall Annual Food Plots Without Heavy Equipment Many landowners believe food plots require ATVs, discs, and multiple attachments. In reality, small kill plots can be planted with minimal tools. Backwoods Attraction seed blends are designed to thrive with simple seed-to-soil contact. A weed trimmer and a garden rake can be enough to establish productive plots on micro-acreage properties. It takes sweat, not sophistication. What This Project Proves Whitetail habitat improvement does not require massive acreage or expensive equipment. With intentional design, disciplined pressure, and a long-term plan, hunting land can be transformed into a destination property that holds deer longer and increases long-term value. The Bigger Picture Not every property will produce a 190-inch buck, and that is okay. Great land ownership is about maximizing what your property is capable of, not chasing someone else’s results. Region, genetics, and surrounding pressure all matter. The real win is creating a property that hunts better, holds wildlife longer, and increases long-term value. That is what this story represents. FAQ: Whitetail Habitat Improvement and Hunting Land Can you improve a whitetail property without heavy equipment? Yes. This case study is proof that whitetail habitat improvement can start with modest tools. A small tractor, a tiller, and a clear plan can create productive food plots and begin shifting deer movement quickly. What are the three essentials of a destination deer property? Cover, food, and water. Miss one and deer tend to treat your hunting property like a pass-through instead of a place to stay. What matters most on small acreage hunting land? Efficiency and pressure control. Small acreage can hunt extremely well when access is disciplined, sanctuaries are protected, and improvements are placed where they influence daylight movement. Why add still water if a creek is already present? A still-water source can change where deer pause and stage, often increasing daylight activity by creating a reliable stop that is easier to pattern. Land Is Built, Not Bought At LandGuys, we believe every property tells a story. Sometimes that story already exists. Other times, it is written through effort, vision, and time. Tony Smotherman’s project, recognized by Buckmasters Magazine, is proof that with the right plan and guidance, any hunting property can become something special. If you are looking to buy land, improve land, or understand what your property could become, that conversation starts long before the first seed hits the soil. This is where LandGuys comes in. EVERY PROPERTY TELLS A STORY™. LET LANDGUYS TELL YOURS. Featured in Buckmasters Magazine | Originally written and published by Darron McDougal. Read the full article here.  Related: Browse Whitetail and Hunting Properties Talk With a LandGuys Land Agent