Wisconsin
Adams County
24.62± Acres
$1,500,000
Adams Wi 24 62 Land Aerial 2
Adams Wi 24 62 Land Aerial 1
Adams Wi 24 62 Land Aerials 1

Adams County, Wisconsin 24.62 Acres of Land for Sale

1950 River Road, Wisconsin Dells, WI 53965

Property Description

24.62 Acres with Commercial Income and Development Potential | Adams County, Wisconsin

Located at 1950 River Road near Wisconsin Dells, Wisconsin, this 24.62 acre commercial property offers an established income stream and significant development potential near one of the Midwest's most popular tourism destinations. The property is currently home to Rubb's Supper Club & Steakhouse, an operating restaurant positioned just minutes from downtown Wisconsin Dells.

Rubb's Supper Club & Steakhouse has developed a loyal following for its welcoming atmosphere, salad bar, homemade soups, handcrafted cocktails, and full-service bar. The existing restaurant provides immediate income while a buyer evaluates future development opportunities. The property currently generates approximately $45,000 in annual income.

A 30-unit cabin development schematic site plan has already been completed for the property. The proposed layout features a private internal drive and cabin sites positioned throughout the acreage. The existing restaurant building could continue serving as the property's commercial centerpiece or transition into a guest check-in area, management office, gathering space, or resort amenity.

Existing infrastructure, parking, operating income, and preliminary development planning give developers and investors a strong foundation for moving forward. Whether maintained as an income-producing supper club, developed into a cabin resort, or adapted for another commercial tourism use, this property offers multiple paths for long-term growth near Wisconsin Dells.

Property details

  • 24.62 total acres
  • Adams County, Wisconsin
  • Near Wisconsin Dells
  • 1950 River Road
  • Commercial development acreage
  • Operating supper club and steakhouse
  • Existing restaurant infrastructure
  • Established parking area
  • Three full bathrooms on the main level
  • Upstairs office with dedicated full bathroom
  • 30-unit cabin development schematic site plan

Income and return potential

  • Approximately $45,000 in annual income
  • Income-producing restaurant currently operating on the property
  • Existing income may help offset planning and development costs
  • Additional return potential through future commercial or cabin development
  • Income, leases, and development approvals should be independently verified

Key features

  • 24.62 acres near Wisconsin Dells
  • Approximately $45,000 in annual income
  • Established supper club and steakhouse
  • 30-unit cabin development schematic plan
  • Commercial tourism development potential
  • Minutes from downtown Wisconsin Dells
  • Existing restaurant building and infrastructure
  • Three main-level full bathrooms
  • Upstairs office with full bathroom
  • Existing parking area
  • Potential resort management and check-in hub
  • Multiple future commercial use options
  • Income during planning and development
  • Positioned near a major Midwest tourism market
  • Opportunity for developers and commercial investors

Every Property Tells a Story. Let LandGuys Tell Yours.

Directions:

From downtown Wisconsin Dells, head north on Broadway, turn onto River Road, and continue north for several miles and the property will be on your left.

Property Details

Status: Available
Price: $1,500,000
Acres: 24.62
Type: Commercial, Business Opportunity
Luke Fillback
Land Agent & REALTOR® Serving Central Wisconsin
Luke Fillback
Licensed in WI

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